In this video, we delve into the fascinating realm of trend forecasting, where I work as an Assistant Editor for Color and Materials at Stylus. My role encompasses tracking emerging trends across creative industries, attending events, and researching innovations. I curate reports and develop color palettes, offering a comprehensive analysis of the latest developments. The dynamic nature of this field keeps me on my toes, as I encounter groundbreaking advancements in various domains.
One aspect I particularly enjoy is the encouragement to explore every creative avenue. I’ve had the opportunity to collaborate with trend forecasting companies on live briefs, which sparked my interest in the industry. VCU’s well-equipped facilities and the diverse skill set acquired through a textiles degree have been invaluable. The translatability of these skills opens up countless career paths, from embroidery design and interior design to fabric development and creative direction. The versatility of this field is evident in the varied career trajectories of my fellow graduates. Whether it’s working for large or small companies, in strategy or design, the possibilities are endless.